The Google mantra “don’t be evil” has really bothered me for a long time, but I couldn’t put my finger on why

The Google mantra “don’t be evil” has really bothered me for a long time, but I couldn’t put my finger on why.

The Google mantra “don’t be evil” has really bothered me for a long time, but I couldn’t put my finger on why.  Then I thought about Apple’s mantra: “insanely great”.  Which is more inspiring to you?  Which one would push you to do your best work?